About Internet Markets

Mass Marketing.... Traditionally the means of communications have been Newsprint, Radio, or Television. The World Wide Web is now considered the fourth mass-market means. The Web has all ingredients to be included with the other three media. The social, technical and the economic features of the Web make this an area to achieve importance.

The World Wide Web currently has the potential of a large base of viewers. Of the estimated 35 million United State households with a personal computer, over 20 million have internet access and the World Wide Web users has seemingly taken off over night.

With all the graphics, sound, and video capability on the WWW, it is an unique media experience. Time slots and schedules are not part of the formula. You can view what you desire when you desire. Though not fully developed, these technologies are quickly becoming more usable and will soon be perfected. The technology of television and radio took some fine tuning and time before they became accepted in our every day life. The World Wide Web has appeared , has been embraced, and is here to stay.

With the WWW taking it's place among the big three media information publishing arenas, it will be interesting to see how fast it will gain total acceptance. The imagination of man will be exposed like never before. This fourth media is destined to become the newest frontier of the mind, imagination, and senses.